Energy Sales / Lead Generation

Maximizing your sales people time and efforts on prospects that want and need your products and services just makes sense. The Evergreen Energy Group sales lead generation programs are designed to put your sales people in the best possible position to succeed. Every sales lead we generate will be guaranteed to be exactly what you’re looking for in a customer.

Developing a sales lead generation program for your staff will help to:

• Identify profitable prospects.
• Develop interested and qualified prospects.
• Identify prospects that have DSM needs.
• Generate more sales per sales person.
• Focus support staff on closing qualified prospects. (Back office support)
• Direct marketing efforts to targeted prospects.
• Provide management tools for tracking sales force effectiveness.
• Motivate your sales staff.
• Differentiate your company from your competitors.

Our focus is to enter the markets you choose and generate the sales leads your sales staff needs. Each sales lead will meet your specific customer requirements and will be ready and willing to meet with your staff. Review our lead generation flowchart for an understanding of the Evergreen process.

Sample information for every sales lead:

• Decision maker name, title and work responsibilities.
• Company name, address and business type.
• Direct telephone, fax and E-mail contact information.
• Business description (What do they do?)
• Monthly & yearly energy usage/ Sq. ft. of facilities ECT.
• Type of energy used. Boiler/ audits/ other!
• Interest level (1-4 How interested are they?)
• Other (What do want to know?)

What you should expect:

• Qualified and interested prospects: Every sales lead will meet your specific requirements of a qualified and interested sales prospect.
• More sales: Your staff will close more sales because they're focusing their efforts on prospects that are qualified and interested in making a change in their energy provider.
• Motivate staff: Your sales force will be more motivated and effective because they will see that management is helping to support their individual efforts.
• Better customers: When you target the customers you want you get a better mix of the customers you need to generate the revenue you want to meet your business objectives.
• Reduced cost: Overall operating cost go down when sales and support staff are focusing on generating proposal and contracts.
• A partner: Our job is to make your staff successful. It is truly a win win scenario. Our success is predicated on yours.

The Evergreen Energy Group is a premium sales organization. We have dedicated over 30 years working in and for the energy industry. Our sales and sales lead generation programs have won several awards for our customers and continue to produce hundreds of millions of dollars per year in revenue.